I’m an animal and planet lover. As a pet parent to the staffy pup Alva and a pet sister to the ridgeback Tekla, it goes without saying that I'm very happy to be a part of the pet food revolution. I joined petgood after having spent several years driving digital transformation and data driven marketing and sales within the telecom industry, and I’m now passionate about contributing to a more sustainable world through the ecosystem of petgood colleagues and customers. When I’m not working I spend my time with friends and family or horseback riding, scuba diving or dancing.